by Mark Laux | Feb 3, 2021 | Advertising, Cool Billboards, Food Marketing, Foodservice, Restaurant Marketing, Uncategorized
Billboard Creative from M+K Laux Just yesterday I was talking to a client about a billboard for his restaurant. He wanted to know if we had ever done the creative for billboards. We have, lots of times, so I dug through our portfolio for a few to share with him. Here...
by Mark Laux | Jan 7, 2021 | Food Marketing, Social Media, Uncategorized
How Patricia Decides What’s For Dinner (and where to get it) This is a story about how Patricia decides what’s for dinner and where to get it. It’s a story about a busy life filled with hundreds of other decisions that include friends, maybe some children, her husband...
by Mark Laux | Dec 9, 2020 | Foodservice, Foodservice Trends, Uncategorized
Shouldn’t The Holidays Be Busier For Restaurants? How to grow a restaurant business during the holidays and a pandemic Talking to a long-time client yesterday and he said that the last three weeks have been brutal for his business. Then I got a call a few moments...
by Mark Laux | Nov 16, 2020 | Foodservice Trends, Plant Based Menu Ideas, Restaurant Marketing, Uncategorized
Plant Based Sauces, Dressings, and Dips: Where to Get Them, How to Sell Them While plant-based sauces, dressings and proteins offer sustainability and nutritional advantages, the best reason to add them to your menu is to increase sales. With younger consumer demand,...
by Mark Laux | Oct 18, 2020 | Uncategorized
7 Ways To Save Your Restaurant Business The COVID crisis has been extremely difficult for many independent and chain restaurants. As a marketing company specializing in food service, Laux and HotOperator have worked with countless restaurant operators to help them...
by [email protected] | Sep 3, 2020 | Foodservice, Uncategorized
In the early 2000’s I was at a National Restaurant Association show in Chicago attending a panel discussion. There were a dozen or so experts from the industry in chairs on a stage bantering ideas back and forth about how to save money on staff, food, rent and...
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