by Mark Laux | Feb 10, 2022 | Advertising, Menu Design, Menu Engineering, Restaurant Marketing, Uncategorized
With restaurant menu price inflation hitting a 39-year high this past fall, it may be time to take a look at offsetting your food and labor costs. Even if you just took a price increase this past November or December, it still may be time to take another bump. The...
by Mark Laux | Feb 17, 2021 | Advertising, Restaurant Marketing, Social Media Advertising, Uncategorized
Social media, like any advertising program works well based on three factors. I got a call from a potential client the other day asking about social media help. He said he is skeptical because, well, I let him tell it: “I love your creativity and enjoy your...
by Mark Laux | Jan 7, 2021 | Food Marketing, Social Media, Uncategorized
How Patricia Decides What’s For Dinner (and where to get it) This is a story about how Patricia decides what’s for dinner and where to get it. It’s a story about a busy life filled with hundreds of other decisions that include friends, maybe some children, her husband...
by Mark Laux | Oct 18, 2020 | Uncategorized
7 Ways To Save Your Restaurant Business The COVID crisis has been extremely difficult for many independent and chain restaurants. As a marketing company specializing in food service, Laux and HotOperator have worked with countless restaurant operators to help them...
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