by Mark Laux | Oct 4, 2023 | Drink Business, Menu Design, Menu Engineering, Restaurant Marketing, Uncategorized
How Country House Restaurants can Sell More Drinks HotOperator and Laux recently started working with Country House Restaurants in Clarendon Hills and Geneva Illinois. Dean Timson, one of the partners in the restaurants came to us for advice on what Country House...
by Mark Laux | Aug 23, 2022 | HotOperator, Menu Design, Menu Engineering, Restaurant Marketing, Uncategorized
Why I Started HotOperator® Rereading Simon Sinek’s book “Start With Why” got me thinking about why I started HotOperator all those years ago. At the base of the idea was a new product that wasn’t selling well in foodservice. The product was Stuffed Jalapeño...
by Mark Laux | Feb 10, 2022 | Advertising, Menu Design, Menu Engineering, Restaurant Marketing, Uncategorized
With restaurant menu price inflation hitting a 39-year high this past fall, it may be time to take a look at offsetting your food and labor costs. Even if you just took a price increase this past November or December, it still may be time to take another bump. The...
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